The Sporting Failure Threatens the Business Model

Photo credit: Prof. Dr. Henning Zülch

Written by Prof. Dr. Henning Zülch

Borussia Dortmund’s ‘Holland Trauma’

On Friday against Stuttgart and on Tuesday against Tottenham is for Borussia Dortmund more than a rehabilitation on the lawn. The economic success and the business model of BVB are threatened. How much money is put at stake – and what it all has to do with the Dutch. See here!

 

Read the complete article in German:

Das Holland-Trauma des BVB

 

About the Author

Lis Schulz
Online Marketing Manager at HHL