In mid-September, Prof. Dr. Bernhard Schwetzler (photo) combined his one-week stay with the part-time MBA class for the Global Immersion Seminar in Boston with meeting some of the chair’s alumni at Bertelsmann Group and project partners from the Boston Consulting Group. In this interview he explains in what respect these companies benefit from the mutual cooperation.
Which alumni did you meet and what do they do now?
In Boston, I met Dr. Niklas Darijtschuk, HHL & Chair Alumnus, Senior Vice President Corporate Controlling and Strategy, Bertelsmann SE & Co KGaA, Gütersloh. He is currently participating in the Harvard executive MBA program, so the visit of our MBA class at Harvard created a nice opportunity to meet for lunch to chat about recent developments at HHL and Bertelsmann. In New York I was happy to meet HHL Alumnus Urs Cete, Managing Director at the US branch of BDMI (Bertelsmann Digital Media Investment). I was especially interested to hear his views on the German venture capital market.
Whom did you meet at the Boston Consulting Group?
The main reason for my trip to NYC was an appointment with officials from Boston Consulting Group in their NYC office to discuss options to continue and deepen our research cooperation. In April 2013, HHL´s chair of financial management and BCG published a study on capital allocation in diversified firms in the US which was received very positively by corporate America and BCG´s clients. Meeting with Martin Reeves, Senior Partner and Managing Director, and Hady Farag, Principal, I discussed opportunities to expand our joint research on corporate diversification, as our chair is already working on new projects in this field.
What is the aim of this cooperation?
In general, the research cooperation between BCG and HHL´s finance chair has been in place for five years and proves to be a successful example for linking theoretical research and practical application. HHL and BCG jointly published five studies on topics like M&A, Private Equity and Diversification, which were all viewed positively by market participants.