HHL Alumnus Advises on Portfolios in Handelsblatt

Since the beginning of August 2016, Sönke Niefünd, graduate of the part-time Master Program in Management (M.Sc.) of HHL, has taken on the management of one of the model portfolios in the “Handelsblatt”. 

Since the beginning of August 2016, Sönke Niefünd, graduate of the part-time Master Program in Management (M.Sc.) of HHL Leipzig Graduate School of Management, has taken on the management of one of the model portfolios and comments on the market on a daily basis in the finance and business newspaper Handelsblatt. The focus of Sönke Niefünd, who is in charge of asset management in the Hamburg-based Otto M. Schröder Bank AG, is on investment with a sustainability emphasis. He reports, “Investment is chosen by taking sustainability criteria relating to Environment Social Governance (ESG) into account. While there is active management, long-term positions are held strategically.”

Sönke Niefünd, who was born in Hamburg, acquired his knowledge in a bank apprenticeship as well as at Germany’s first business school. “HHL’s interdisciplinary approach in its management program enabled me both to improve my methodology and expertise, as well as connecting corporate social responsibility and finance,” he says. Sustainability, the key criteria for his current investment decisions, is also something the financial expert got to know at HHL. At the Chair of Accounting and Auditing held by Prof. Dr. Henning Zülch, he dedicated his Master Thesis to the topic of corporate social performance and corporate financial performance. The background of that was the improvement of the Good Company Ranking which is published by HHL and Kirchhoff Consult AG.

“The consideration of sustainability criteria in investment decisions has grown in importance over the past ten years. Scientific studies showed a positive influence of sustainability on the results of shares, bonds and real estate”, Prof. Dr. Henning Zülch confirms. Sönke Niefünd therefore considers it recommendable to include the topic of sustainability in investment choices. “At the Handelsblatt Privatbank-Depot, we would like to increase returns in the long term – which we succeeded in doing by 1.7 percent so far,” says the investment strategist.

Photo credits: Flemming Holm / Faceland