10th round of the executive qualification program of Deutsche Bahn.
What stands out from the vast offer of management, communications and leadership courses for all leadership levels of Deutsche Bahn is the “Management kompakt” program. In September this year, it was conducted for what is now the tenth time in cooperation with HHL. Since 2012, over 320 executives from the mobility group have been trained by HHL lecturers as part of this program. In this short interview, Brendon Eggeling (photo), Program Manager at DB Akademie, talks about the nature of the program as well as the collaboration with the Leipzig-based business school.
What is so special about the “Management kompakt” program?
Executives who have registered for the program will obtain insight into the fi ve fi elds of Strategy, Finance, HR, Customer and Service Orientation as well as Change Management over the course of fi ve days. The “Management kompakt” program offers great added value according to the feedback received from participants. While the fi ve topics seem to be very different at fi rst glance, they are all interconnected through the “management” heading. Those who completed the program fi ve years ago will fi nd that today’s content has been adjusted and developed. Due to the constant changes within the DB group, we, together with the HHL lecturers, like to ensure that we are always up-to-date. This continuous development in cooperation with HHL is what I believe ultimately makes the program so successful so that we are going to offer another two rounds next year as well.
The “Management kompakt” program focuses on teaching implementation competence to realizethe DB2020+ corporate strategy. How does the program achieve this?
We examined and classifi ed DB2020+ in the Strategy part of the “Management kompakt” program and determined what changes the strategy causes within the group. During the Finance module, we asked ourselves which fi nancial levers we have at our disposal to achieve our current strategic goals. The same applies to HR and especially the Customer and Service Orientation module as the customers are at the core of our DB2020+ strategy. Executives participating in the “Management kompakt” program will learn specifi cally how much leeway they have and what the fi elds of action are when implementing the group strategy.
DB Akademie has been working with HHL as a program partner for a long time. In your opinion, what defi nes this collaboration?
The collaboration with HHL has been characterized by trust and constant exchange. Months before a new round starts, we get in touch with each other and take into consideration the feedback which we received from the previous rounds’ participants for the planning process. The HHL lecturers have been open to criticism and shown great fl exibility. What we particularly like about this process is the joint refl ection and coordination with the lecturers which continues to generate new ideas. Because we have been working together for a long time, the lecturers know Deutsche Bahn very well, are aware of the potential and challenges while providing an outside perspective, which is very important to us. This confi rms that the “Management kompakt” program is in safe hands at HHL.